---
title: NAED Launches New Logo
description: NAED is 'Powering the Industry to New Horizons' with a refreshed logo.
---

[NAED News ](https://blog.naed.org)

# [NAED Launches New Logo](https://blog.naed.org/naed-launches-new-logo)

 Written by [NATIONAL ASSOCIATION OF ELECTRICAL DISTRIBUTORS](https://blog.naed.org/author/national-association-of-electrical-distributors) | May 13, 2026

ST. LOUIS, Mo. — For nearly a century, the NAED diamond has served the association as a symbol of trust and stability. If you saw the diamond, you know you are part of a trade association dedicated to growing our supply chain.

As NAED grows into the future, it has also grown beyond the diamond. Key initiatives in Workforce Development, Advocacy, and the use of AI and "Where's My Stuff?" from the association's Digital Center of Excellence have expanded the association's core value proposition.

While you can still rely on the association for the highest quality business analytics and benchmarking, education that includes the celebration of EPEC's 40th anniversary of training our workforce, and daily communications you can trust, NAED has come to the realization that it's time for a refresh.

The legacy diamond still remains. We are "Powering the Industry to New Horizons".

 

**About NAED**

The National Association of Electrical Distributors represents distributor members across North America, supporting the electrical industry through advocacy, education, workforce development, communication, business analytics, and digital-transformation initiatives led by its Digital Center of Excellence.

[View full post](https://blog.naed.org/naed-launches-new-logo)

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